If you want a Google-friendly site, "provide high-quality content on your pages, especially your homepage. This is the single most important thing to do." -Google Support And, if you want your content to cap....

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If you want a Google-friendly site, "provide high-quality content on your pages, especially your homepage. This is the single most important thing to do." -Google Support

And, if you want your content to captivate and result in more clicks, it should be sensual, fun-to-read, and inspiring. Otherwise, it's a waste of time, money, and space.

Give your readers the good stuff; the stickiest, ooiest, gooiest copy around--sticky because it's relevant and ooey-gooey because it tastes, looks and feels good. Then watch them come back for seconds.

write few selective and smart words, attract the viewer and grab his/her attention.

- landing page copy
- squeeze page copy
- white papers
- a press release
- sales video + demo scripts
- articles
- blog posts
- product descriptions
- creative titles + headlines

Programming today is a race between software engineers striving to build bigger and better idiot-proof programs, and the Universe trying to produce bigger and better idiots. So far, the Universe is winning.

When somebody begins a sentence with “IT WOULD BE NICE IF..” the right thing to do is to wait politely for the speaker to finish. No project ever gets around to the it-would-be-nice features: or if they do, they regret it. Wait for sentences that begin “WE HAVE TO..” and pay close attention, and see if you agree.

...then lick on the green "contact me" button and let's have a quick chat!